Meet the Leadership Team

Operators and Entrepreneurs, just like you!

Yafa Shev-Tom

Yafa blends entrepreneurial vision with hands-on leadership at Beach Hut. She built the brand from the ground up, shaping it into a coastal-inspired retail experience rooted in creativity, community, and memorable guest connections. As operator, Yafa ensures every detail reflects her passion for people and her commitment to the Beach Hut tradition.

Founder & President

Daniel Miller

Daniel leads growth and expansion at Beach Hut, focusing on new opportunities, strategic partnerships, and innovative retail concepts. He brings a forward-looking vision to the brand, ensuring each new location reflects Beach Hut’s commitment to creativity, community, and guest experience.

Vice President of Development

Tyson

Tyson oversees the day-to-day operations at Beach Hut, ensuring every location runs smoothly and efficiently. With a focus on team leadership, process improvement, and guest experience, he keeps the brand’s standards consistent while supporting growth across multiple sites. His hands-on approach and operational expertise make him a key driver of Beach Hut’s success.

Director of Operations

Dedicated to creating the best-in-class franchise team

At The Beach Hut™, our team is dedicated to building a best-in-class franchise that provides top-quality services and a seamless experience for both franchisees and customers. We are committed to offering the tools, training, and ongoing support needed to help each franchise owner thrive. Our goal is to create a community of successful entrepreneurs who share our passion for delivering fun, beach-inspired services to vacationers and tourists everywhere. Together, we are focused on building a brand that stands out for its simplicity, profitability, and customer satisfaction.

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Creating exciting experiences for lifetime memories.

Email Address

[email protected]

Phone

833-Hut-Store / (833) 488-7867

Store Working Hours

Mon-Fri: 10:00 am – 10:00 pm

Sat-Sun: 10:00 am – 10:00 pm

© 2025 The Beach Hut. All rights reserved.

The information provided on this site is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for informational purposes only. Any franchise offer made is by a Franchise Disclosure Document (FDD) registered in the applicable state. The FDD will include detailed information regarding the franchisor and the franchise opportunity.

This website and the information contained herein do not constitute the offering of a franchise in any state or jurisdiction where such an offer or solicitation would be prohibited by law or regulation. The offer of a franchise can only be made through the delivery of a FDD in compliance with applicable laws and regulations.